The mission of the Association for Academic Administrators is to add valuable contributions towards continuous improvement and development in the Academic- and Student Administration function of higher education institutions by:

• professionalising academic administration work and the occupation
• promoting collegiality among the members of the Association
• defining and sharing best practice trends in the field
• identifying and addressing common challenges relevant to the function
• creating both a national and international platform for benchmarking, sharing of skills, knowledge and experiences
• acting as advisory body in the field of academic administration
• helping to improve service standards to both internal and external customers
• promoting the continuous professional development of its members
• defining of, and adherence to, a professional code of conduct for the academic administrator